Navigating LinkedIn Automation Limits and Strategies in 2023

Are you considering automating certain lead generation tasks on LinkedIn? Before you dive in, it’s essential to be aware of the limitations and best practices that govern automation on the platform. In this comprehensive guide, we’ll walk you through everything you need to know.

Table of Contents

1. Understanding LinkedIn’s Rate Limits
   • Why Connecting with a Million People in Five Minutes Isn’t Feasible
   • A Peek Inside LinkedIn’s Algorithms
2. Best Practices for Scraping on LinkedIn
3. Optimal Automation Strategies on LinkedIn

1. Understanding LinkedIn’s Rate Limits

Why Connecting with a Million People in Five Minutes Isn’t Feasible

At Genesy, we firmly believe in making the most of your LinkedIn account. However, we also understand that LinkedIn has established certain guidelines to maintain a professional and organized platform.

Drawing from our extensive experience as growth experts, data harvesters, and automation specialists, we’ve gained valuable insights into what’s achievable on LinkedIn. Here’s what we’ve discovered.

A Peek Inside LinkedIn’s Algorithms

First, let’s delve into the mind of LinkedIn. What does the platform aim for? It wants genuine individuals who provide valuable information and, ideally, transition into premium account users. The more LinkedIn gets what it desires, the more it rewards users with increased visibility and access to information.

Here’s a starter list of factors that influence your unique rate limits:

• Your subscription type (free or paid)
• Date of profile creation
• Profile completeness
• Number of connections or followers
• Daily time spent on LinkedIn
• Daily message limit
• Pending invitations count (fewer is better)
• Activity level (articles, publications, comments, likes)

With these factors in mind, let’s explore LinkedIn’s automation limits and best practices for 2023.

Important Considerations

Our recommended rate limits are per Identity / User. If you’re using multiple Identities, consider multiplying the maximum limit we suggest for each Identity by the number of Identities you’re using. Be mindful of “bot behavior” if multiple actions are executed simultaneously; space out your launches. Vary your launching times occasionally to avoid suspicion and potential restrictions from LinkedIn.

Legend for Reference as We Proceed:

• ❄️ Refers to new or infrequently used accounts (including premium) with fewer than 2,000 connections.
• 🔥️ Applies to free accounts with more than 5,000 connections and active daily interaction.
• 🌟 Pertains to premium LinkedIn accounts with over 2,000 connections, or Advanced Edition Sales Navigator accounts.

2. LinkedIn Scraping Best Practices

Profile Page Visits

• ❄️ 80 profiles over 8 launches (10 profiles each)
• 🔥️ 150 profiles over 10 launches (15 profiles each)
• 🌟 300 profiles over 20 launches (15 profiles each)

Please note that “profile” here refers to any visit to a “Show” page, including company pages, profile pages, school pages, or job pages.

Search Result Extractions

• ❄️ Max 100 pages or 1,000 results per day over a minimum of 5 launches
• 🔥️ Max 150 pages or 1,500 results per day over a minimum of 7 launches
• 🌟 Sales Nav allows max 200 pages or 5,000 results per day over a minimum of 10 launches

LinkedIn displays a maximum of 100 results pages in searches. For searches generating thousands of results, you can’t scrape beyond the first 1,000 with a regular LinkedIn account. Sales Navigator displays 25 results per page, allowing scraping of up to 2,500 results. To access all results, create more targeted searches and scrape each batch separately.

These limits apply to any search or LinkedIn URL, including contacts’ contacts, event attendees, and similar cases.

Extracting Your Contacts’ URLs

• ❄️ + 🔥️ + 🌟 All in one launch, once a day max

Post or Article Extractions

• ❄️ + 🔥️ + 🌟 All in one launch, once a day max

Liker or Commenter Extractions

• 🌟 10 posts over 10 launches (1 post each)

LinkedIn provides limited access to likers on highly popular (1,000+ likes) posts, with the first 3,000 likes being accessible.

Group Member Extractions

• ❄️ + 🔥️ + 🌟 1 group (or 2,500 group members) per day

LinkedIn allows scraping of only the latest 2,500 members of a group. If you need a larger audience, consider finding similar groups or other lead sources. Sales Navigator account holders can retrieve all members (2,500+) through multiple searches and filters.

3. LinkedIn Automation Best Practices

Auto-Connecting Actions

• ❄️ + 🔥️ + 🌟 20 invites per day (2 invites per launch, once per working hour)

LinkedIn enforces a limit of 100 invitations per week for both regular and Sales Navigator accounts. With the settings described above, you can safely send 90 invites per week.

Auto-Liking Actions

• ❄️ 100 likes over 10 launches (10 posts each)
• 🔥️ 150 likes over 10 launches (15 posts each)
• 🌟 400 likes over 20 launches (20 posts each)

Auto-Commenting Actions

• ❄️ + 🔥️ + 🌟 10 comments per hour (with a maximum of 8 launches per day)

Event Invitation Sending

• ❄️ 80 invitations over 8 launches (10 invitations each)
• 🔥️ 120 - 140 invitations per day
• 🌟 150 invitations per day (15 launches of 10 invitations each)

Auto-Endorsing Actions

• ❄️ 80 endorsements over 8 launches (10 endorsements each)
• 🔥️ 150 endorsements over 10 launches (15 endorsements each)
• 🌟 300 endorsements over 20 launches (15 endorsements each)

Beautiful Constraints

Rate limits, while constraints, can be seen as beautiful ones. Embrace them to:

• Prioritize quality over quantity
• Target your prospects more effectively
• Personalize your prospecting messages
• Treat every response as if it’s the only one you’ve received
• Interact with each person genuinely

By adopting this mindset and respecting the limits, just as you would on the road, you’ll pave the way for smooth automations, enhanced connections, and a happier LinkedIn account!

For a tailored solution that maximizes your LinkedIn automation efforts, explore our offerings.

Genesy - Empowering Your LinkedIn Success in 2023